AR Portals, the Metaverse and NFT's, oh my!
As you know, I was actively involved in VR back in the 90's and coined the phrase Experiential Advertising to talk about the use of VR as a marketing tool way back in 1993.
Now, almost 30 years later, I'm back working with the technology of today and once again exploring ways that brands and retailers can use this tech to create immersive experiences that allow the consumer to enter and interact with brand messaging. Unlike the 90's, when we needed trucks to bring the tech to the audience, today there are multiple ways for the audience to engage, from fully immersive experiences using tech like the Quest, to desktop experiences and, of course, their cell phones.
The video below shows one of my favorite AR tools, an AR portal. We've shown examples below of both CGI and 360 video immersive experiences and the opportunities are as limitless as the technology is! You can:
Create teaser experiences for actual trips. Do you sell fishing trips at your retail location? Now your guests can open a portal right in your store and see what it looks like!
Small stores can create endless aisles, showing as much product as you want in the AR portal. We can help you create the tools to complete the purchase right there!
Step out to join their favorite performer right on stage!
The ideas are only limited by your imagination!
In addition to our work with AR portals, I'm also once again building fully immersive experiences, that can use both a HMD or desktop, to deliver to as wide of an audience as possible. Brands are actively building their own presence in the metaverse and our experience with VR and the tech team we have to deliver make us second to none.
We've also added the ability to deliver NFT's in our virtual worlds, allowing brands to seamlessly connect the online and offline worlds for their audience.
Want to know more about all of the technologies we're working with today or see these experiences first-hand? Reach out to us to schedule a visit!